Editorial Policy

AdWire.tech is committed to accurate, independent, and transparent journalism covering the advertising technology industry. This page outlines how we source, verify, and publish content.

Sourcing & Verification

Every article published on AdWire.tech is based on verified information from primary sources, including company announcements, regulatory filings, earnings reports, and on-record interviews. We attribute all claims to named sources. Where information comes from a secondary source, we link to the original. We do not publish unverified rumors or speculation presented as fact.

Editorial Independence

Our editorial team operates independently of our advertising and commercial partnerships. Sponsored content is clearly labeled as such and never appears in our news or analysis sections. Advertisers have no influence over editorial coverage, article selection, or the tone of our reporting.

Author Credentials

All AdWire.tech authors are identified by name with public biographies available on their author pages. Our editorial team includes journalists with direct industry experience in programmatic advertising, DSP/SSP operations, privacy regulation, and ad fraud research. Every article is reviewed by a senior editor before publication.

Corrections & Updates

If we publish an error, we correct it promptly and transparently. Significant corrections include a dated note at the bottom of the article explaining what changed and why. Evergreen guides and reference articles are reviewed quarterly and updated with new information; the "last updated" date reflects the most recent review.

AI & Automation Policy

AdWire.tech uses data aggregation tools and research assistants to support our journalism, including monitoring industry developments and identifying trending topics. All published content is written, reviewed, and edited by human journalists. We do not publish fully automated content without human editorial oversight. Every article is fact-checked and reviewed by a named editor before publication.

Questions about our editorial standards? Contact us at editorial@adwire.tech

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